kreatywne myślenie

Boże, naucz mnie być przeciętnym jak biało – czarna krowa

Przestań szukać nieprzeciętności i zacznij szukać autentyczności. Przestań szukać niezwykłych, kreatywnych rozwiązań. Zamiast tego szukaj rozwiązań oczywistych i najprostszych. Bądź taki, jaki jesteś. Bądź biało – czarną (czy brązową) krową. Nie usiłuj być fioletową krową.

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Problem w głowie

Kreatywność to strasznie dziwna umiejętność. Jej sednem jest umiejętność zawieszania tego, co wiemy i patrzenia na sytuację, tak jakby się ją widziało po raz pierwszy, poza schematem. Patrzenie trochę tak jak dziecko, które robi coś po raz pierwszy.

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